An European trademark, or also referred to as a Community Trademark, was created with the “Regulation 40/94 of the Council of Europe”, and this regulation allows to obtain a trademark , which will be valid in the whole European territory, with only a single application. The European trademark is a title that can be recorded, transferred, allotted, cancelled, or forfeited. If claimed, it’s use would be forbidden in all of the European countries.
This European Union TradeMark (EUTM) is a means to cost-effectively secure pan-European protection covering all 28 European Union Member States with a single registration. Before March 2016, these were referred to as Community TradeMarks (CTMs).
The EU countries, under this, are those European countries that are designated under the Paris Convention or under the General Agreement on Tariffs and Trade (GATT).
Before filing a trademark, the client has to understand how to deposit it, verbally or graphically, in which class, and where. The trademark search for novelty is important, as it ensures that the proposed mark is unique and that it has not been recorded yet by someone else.
Once the preliminary investigation has been done with the help of a professional expert, it is possible to apply for registration.